Mailchimp newsletter

Connect your Mailchimp audience, so visitors who tick the newsletter box in a form are added to it.

With Mailchimp connected (Pro and Business), a Form block can show a newsletter checkbox. Visitors who tick it are added to your Mailchimp audience; the others are not.

Connect Mailchimp

  1. In Mailchimp, open Profile > Extras > API keys and click Create A Key. Give it a name like "Fwdia" and copy the key (it ends in something like -us21).
  2. In Mailchimp, open Audience > All contacts > Settings > Audience name and defaults and copy the Audience ID.
  3. In Fwdia, open Site settings > Integrations, paste both and click Connect Mailchimp. Fwdia checks them with Mailchimp and shows your audience's name.
  4. In the builder, open your form's settings and turn on Mailchimp newsletter.

Keep Double opt-in on: Mailchimp then sends new subscribers an email to confirm. It proves their consent and keeps typos and fake addresses out of your list.

Good to know

  • Your API key is stored encrypted and never shown again; paste a new one to replace it. Delete the key in Mailchimp to stop it working anywhere.
  • Fwdia's server talks to Mailchimp. Your visitors' browsers never load anything from Mailchimp.
  • If Mailchimp can't be reached or refuses a sign-up, the form message is still saved and emailed to you. Integrations then shows the last problem.
  • Mention Mailchimp in your privacy notice: it receives the email address (and name) of visitors who sign up.
  • Disconnect removes the key from Fwdia; your audience in Mailchimp stays as it is.
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